Spin Selling The Spin Selling technique was developed by

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Dollars, in addition to pointing out what the culture and management of the sales team there was like. 4.  Neil Rackham himself, author of the book, and ended up becoming one of the most popular for involving the new behavior of consumers - regardless of whether they are B2B or B2C -, directing the attention of sellers to the process. commercial. The methodology taught in the book "Spin Selling" is ideal for complex sales, in which the seller needs to ask the right questions at the right time to win business. 5. Sales Intelligence Marcelo Ortega has many years of experience



in training commercial teams and business leaders . He benefits from this Fax Lists experience in his book "Sales Intelligence", whose focus is on the management of sales teams, as well as the correct strategies for doing a lot of business. ADVERTISEMENT The book also talks about what the right traits are for sales managers and how to develop them to be successful in this role. 6. The Ultimate Sales Machine Salespeople often think that, to be successful, it is necessary t





o know various sales techniques. But Chet Holmes, with the book "The Ultimate Sales Machine" , came to teach that this thinking is wrong. According to him, it is more effective for a salesperson to know well the techniques that work in his way of working than to know many others and not apply intelligent actions to them. Thus, in the book, Holmes defends that repetition and the search to improve one's own methods more and more is what makes a successful salesperson. 7. The 25 Sales Habits of Highly Successful Salespeople In the book "The 25 Sales Habits of Highly Successful