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Search Engine Journal that summarizes these content audits. You need to judge whether the content you create is working based on the purpose of the content. This article presents the definitive list for such content audits. How long has it been since you last took a complete inventory and analysis of the content you hold? This is called a content audit. However, many content creators are so focused on creating new content that they neglect auditing the content they've already created. If it's been 12 months since your last content audit, you may be basing your content strategy on outdated information. Here are some reasons why you should conduct content audits on a regular basis. Goals : Does the content you create achieve your goals? What is the ROI of that content? You won't be able to understand these things unless you measure and measure the performance of your content through regular audits.

Obsolescence : Over time, content becomes obsolete and obsolete. But there's no need to blame yourself. The cause of content becoming obsolete isn't necessarily your fault. It may be a simple matter of updating information that was relevant two years ago. Accuracy : As content becomes outdated, facts and data Belgium Phone Number Data that were previously accurate may no longer be accurate. By conducting regular content audits, you can check the accuracy of the article. This will protect both your brand reputation and your ranking in search results. Know what's working : You can't know what kind of content and blog posts are most effective without conducting an audit of all your content.




It's possible that writing three blog posts in a week is just exhausting you and you're not getting any results. Without retrospective work and content audits, you won't know which content is performing best and which content is performing worst. We hope that at least one, if not all, of the items listed here will give you a reason to audit your content on a regular basis.

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